Six things you should be doing for your website this year.
Pare down large images, graphics, outdated plugins and overweight code. Your customers and Google both appreciate a website that loads quickly. Check your site speed with Pingdom.
Be a better friend.
Make sure your website is connected to social media. Allow people to share and comment on your content (whether you’re selling swing sets or mortgage rates).
Be more responsive to others.
Your website should be available and useable whether your customer is on a phone, a tablet or a PC. Check your website responsiveness here.
Think about others.
I know it’s your website, but don’t make all about you. Make sure your content is useful to your customer.
Keep in touch.
Use analytics and track your performance. For expert advice and bulletproof analytics, sign up for Google Analytics and Google Webmaster Tools. They’re both free!
Get a personal trainer.
If you’re too busy to stay on top of all this, get some help! A freelance website manager can make all this happen and make sure your site is secure and up to date all year long. Let me know if you need some help finding a good website manager.
By: Mike Benny